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Why Segmentation is the First Step to Creating a More Personalized Guest Experience

  In a recent blog post, we discussed what hotels should do to accommodate business travellers’ needs and why that’s so important. But business travellers aren’t the only segment a hotel can identify and cater to. That’s why today we are taking a step back to look at how hotels can use segmentation to categorize guests depending on, for example,...
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Free Checklist: Creating The Best Upsell Offer

Looking for an easy way to improve your guests’ experience and boost ancillary revenue? Upselling and cross-selling are two great ways to do both at the same time… if you know how to do it. Are you wondering why nobody is opting into your offers and want to improve your upselling game? Or do you want to start off on the right foot from the...
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Taking hotel upselling to the next level: Oaky completes € 2 million seed funding

Hospitalitynet, February 4, 2019: Oaky, the hospitality industry's top upselling platform and #1 rated upselling and merchandising software, has completed seed funding and raised € 2 million. The newly unlocked funds will be used to move forward with promotion and product development. Series A funding is set to go on until late 2019. For years...
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Oaky and Hostelling International’s Global Partnership Takes the Guest Experience to the Next Level

Hostelling International, the global non-profit network of youth hostel associations is now partnering with Oaky, the number one upselling platform for hostels, to help its 4,000 hostel members increase incremental revenue and boost guest experience with targeted upsells. From today, the network's hostel members will have access to preferential...
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3 Deals Hotels Should Upsell During Christmas

When you think of Christmas, you think of family time, Christmas dinners, hot cocoa at the fire place, Christmas trees, board games and Christmas carols. They all give you that wonderful, warm, Christmas spirit. How do you bring this holiday cheer to your hotel guests? Download '3 Things Hotels Should Upsell During Christmas' to get inspired!  
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10 Easy Ways to Boost Hotel Guest Experience - and Your Revenue with Upselling!

Today it’s all about the experience. Whether they are shopping online, going out to eat or staying at a hotel, people want more than just a transaction. They want an experience they can remember and share. And if it will add that little bit of extra convenience to their day, even better! Many hoteliers have understood this and are looking for ways...
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Three Things to Know to Help You Pick the Best Upselling Tool

With the hospitality industry becoming more and more competitive, the pressure on the management to achieve better results is ever increasing. This is why many hoteliers look for ways to boost their revenue by making the most of every single booking. Of course, technology can be a big help here – after all, there are countless tools available...
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Oaky and protel Launch Integration

Missing integrations between hospitality tech solutions can make using even the best applications a source of extra work for hotel staff. Our many customers who use protel, one of the industry’s biggest hotel tech solution providers, have brought this issue to our attention and requested an integration to make using Oaky easier and quicker....
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3 ways to increase ADR and RevPAR with 0% commission

  There are only 3 certainties in life; death, taxes and high commission rates on OTA reservations… The hotel industry is a continuously changing landscape. Ever since my first day in hospitality, each day has been different, and the industry is generally a wild roller coaster ride for everyone involved. Nevertheless, there are some constants...
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Budget Travellers - a growing segment you might be missing out on

In a previous blog post, we discussed the importance of understanding the different traveller segments and targeting them the right way, with the right offers. In this article, we will touch on a segment which is often overlooked by hoteliers, an oversight which makes them miss out on the potential incremental revenue they can generate from these...
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