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The Most Important KPIs for Hotels in 2021

Oaky’s Head of Customer Success, Saahil Karkera, unpacks the key performance indicators that will be most critical for hotels in 2021 and during Covid-19 in general. In constant communication with key decision makers across Oaky's diverse customer base, Saahil's knowledge is rooted in years of experience with independent hotels and chains in over...
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Using Upselling in Hotel Marketing

  While upselling has been a focus for hotels for many years, the responsibility of carrying it out has traditionally fallen to front desk, with underlying strategy remaining in the domain of revenue managers. The more involved you get with digital upselling, however, the more you'll realise that its various components have value-adding advantages...
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Christmas Upselling at your Hotel

After the year we've all had, we're all looking forward to some semblance of normal during the holidays. Whether you celebrate Christmas yourself or not, cosy traditions give us all comfort during the cold winter months. While your hotel may be less full than previous periods, you have the power to lift spirits in a big way this holiday season...
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Oaky is an Oracle Partner!

24 November, 2020, Amsterdam – We’re proud to announce that Oaky has been certified as a validated integration by Oracle and a member of Oracle PartnerNetwork ahead of the release of a two-way integration with their OPERA Cloud property management system. As a result of this, Oaky is now available on the Oracle Cloud Marketplace and easily...
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The Anatomy of a Successful Upsell Deal

The research we carried out to build our Deal Library reinforced our belief in several indispensable truths about digital upselling. Here, we introduce the key elements identified by our Head of Customer Success Saahil Karkera, as a result of years spent optimising the Oaky offerings of customers around the world. From the deal's concept to its...
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Oaky wins at Skift Idea Awards!

  18 November, 2020 – We’re thrilled to have been selected as the winner of the Tech Provider category at the Skift IDEA Awards 2020! “With hundreds of entries across 14 categories, this year’s Skift IDEA Awards winners represent the innovations, design, and experiences defining the future of travel." Matt Heidkamp, Creative Strategy Director,...
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Oaky from an intern's perspective

We were thrilled to welcome Jorrit Meijer to the team earlier this year for his final internship as part of his studies at Hotelschool The Hague. Here at Oaky, we love collaborating with the talent emerging from this reputed school and Jorrit immediately proved to be an asset to the Oaky Customer Success team. Here, Jorrit shares his own...
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Applied upselling: Van der Valk on hotel guest satisfaction

Here at Oaky, we spend a lot of time discussing the many benefits of upselling, like boosting ancillary revenue, cross-selling services from departments across the hotel and most importantly,  improving your guest’s experience. How does this look when you apply it to a real-life hotel operation?  Find out now from Nienke Rusticus, Front Office...
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Effective upselling for hotels in just a few clicks

The basic idea behind upselling and cross-selling is simple: put together an offer and pitch it to your hotel guests before or during check-in. As with many things in life, this sounds simpler in theory than it does in practice.  How do you motivate more guests to actually opt in for your upsell deals? The simple answer is: offer services and...
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Amaris Hospitality adopts Oaky as first unified upselling tool

October 27 2020, Amsterdam: A warm Oaky welcome to Amaris Hospitality! There’s more good news from Oaky headquarters today as we welcome Amaris Hospitality into our international family. Amaris is a leading UK-based hotel investment and management company which currently manages thirty hotels in the UK and Ireland. They recently introduced Oaky as...
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