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Create a contactless guest journey for your hotel using digital touchpoints

Use the latest in hotel technology to create digital touchpoints for your guests, make them feel safe and comfortable, provide personalised service and implement new hygiene protocols. The Coronavirus outbreak brought new developments to parts of our lives that previously seemed unchangeable, simply because we'd become so used to a certain way of...
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How to optimize revenue strategy with rate optimization

While the past several weeks haven’t been easy, it’s no secret that the recovery period will also be a challenging time for hoteliers. A strong revenue management strategy which allows you to secure market share and maximize average spend is the key to success in this time of slowly growing demand.  To help you create such a strategy for your...
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How hoteliers can foresee when their guests will return

If you’re reading this, the chances are that the world of hotelling is a big part of your work or personal life. They’re certainly a part of SiteMinder’s – the industry’s leading guest acquisition platform and a long-time partner of ours at Oaky. They’re also the creators of the World Hotel Index, which launched in recent weeks to provide...
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How to manage hotel staff during times of crisis and unemployment

Strong leadership builds team engagement, which is always important, but it plays an especially big role during times of crisis.  As you navigate the COVID-19 outbreak and its effects on your property, how has your relationship with your staff changed? Which measures have you had to take to protect your business? Unfortunately, many hotels have...
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Revenge travelling after COVID-19 - What will it look like?

Table of contents  ▸ Recent consumer surveys give hope ▸ How will travel look after COVID-19? ▸ How hotels can react and prepare    ▸ 1. Show guests what you’re doing to keep them safe    ▸ 2. Offer services built around staying safe and healthy    ▸ 3. Create an amazing experience    ▸ 4. Start marketing early    ▸ 5. Place a strong focus on ROI...
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Free Software & Courses for Hotels during COVID-19

Last updated: 29 June 2020 Facing the COVID-19 pandemic has impacted hotel markets around the world unlike anything we’ve seen before. Given the situation’s gravity, it’s unsurprising that hoteliers around the world are struggling. To help you navigate this time as well as possible and get back on your feet after the crisis, we’ve put together a...
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4 tips to deal with the Coronavirus for hotels

Dear hoteliers and friends! The coronavirus is creating a new situation we must adapt to deal with. Most of us have already been personally impacted and we understand the stress you are under. We are here to help. Here are four concrete tips we hope can help and that you can implement right away. Download: Text example for pre-arrival...
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How much can you really make from upselling?

Use the incremental revenue calculator to discover your property’s potential! Upselling is a great way to both improve your guests’ experience at your hotel and to boost your revenue through paid upgrades and ancillary services. Upselling success factors A recent benchmarking report shows that factors such as property type (e.g. luxury hotel, city...
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How much revenue can hotels generate from upselling? [Free benchmark report]

Upselling is a hot topic and you can read about it everywhere. Countless articles offer tips on why and how to upsell, but few will ever show you numbers that answer another important question: Is upselling really worth it? Of course, here at Oaky we believe that YES, it is! But we don’t expect you to just take our word for it. Instead, check out...
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Front-desk vs. pre-stay upselling

There are four main moments in the guest journey where upselling can be applied: at the time of booking, pre-stay, at the front desk when the client arrives and during the stay itself. While most hoteliers feel comfortable offering extras via the hotel website’s booking engine, even though this makes the booking process longer and reduces...
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